FeaturedFree
Mailchimp
The world's most popular email marketing platform — free for up to 500 contacts.
4.34.3 out of 5 stars62,000 reviews
Mailchimp is the most widely used email marketing platform in the world. It offers email campaigns automation landing pages and basic CRM features with a generous free plan for small lists.
Email CampaignsMarketing AutomationLanding PagesAudience SegmentationA/B TestingAnalytics
Starting price
$13/mo
Free plan available
Overall4.3
Ease of Use4.5
Value for Money4.4
Features4.3
Support3.9
Pros & Cons
✓Pros
- ✓Generous free plan (500 contacts)
- ✓Beginner-friendly interface
- ✓Landing pages and forms included
- ✓Large integration ecosystem
✕Cons
- ✕Pricing scales quickly as list grows
- ✕Automation less powerful than ActiveCampaign
- ✕Email deliverability behind Klaviyo
Best For
- ◆Small businesses starting email marketing
- ◆Bloggers growing a newsletter
- ◆Ecommerce shops on Shopify