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Editor's PickFree

Hotjar

See exactly how visitors use your site with heatmaps session recordings and surveys.

4.64.6 out of 5 stars18,400 reviews

Hotjar is the leading behavioural analytics platform providing heatmaps scroll maps session recordings and user feedback surveys. It helps website owners understand what visitors actually do rather than just counting them.

HeatmapsSession RecordingsUser SurveysFeedback WidgetsFunnelsDashboard

Starting price

$32/mo

Free plan available

Overall4.6
Ease of Use4.6
Value for Money4.5
Features4.7
Support4.4

Pros & Cons

Pros

  • Heatmaps reveal exactly where users click and scroll
  • Session recordings catch UX problems
  • User feedback surveys built in
  • Free plan available

Cons

  • Free plan limits recordings and heatmaps
  • Session recordings can miss mobile nuances
  • Not a replacement for full analytics (no traffic data)

Best For

  • CRO specialists and UX designers
  • Marketing teams improving landing pages
  • Product managers studying user behaviour

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